{"id":158,"date":"2019-06-18T22:02:24","date_gmt":"2019-06-19T03:02:24","guid":{"rendered":"https:\/\/atrevete.academy\/blog\/?p=158"},"modified":"2021-07-20T20:45:50","modified_gmt":"2021-07-21T01:45:50","slug":"social-selling-vende-mas-usando-estos-trucos","status":"publish","type":"post","link":"https:\/\/atrevete.academy\/blog\/social-selling-vende-mas-usando-estos-trucos\/","title":{"rendered":"\u00bfC\u00f3mo puedo vender m\u00e1s con Social Selling?"},"content":{"rendered":"<p style=\"text-align: justify;\">Si es que llegaste a este art\u00edculo buscando soluci\u00f3n no te preocupes, aqu\u00ed te ense\u00f1amos c\u00f3mo puedes vender m\u00e1s usando Social Selling.<\/p>\n<p style=\"text-align: left;\">Empecemos dejando esto claro:<\/p>\n<blockquote>\n<p style=\"text-align: justify;\"><strong>\u00ab<\/strong>Hoy tus clientes son digitales y tu m\u00e9todo de ventas tambi\u00e9n debe serlo\u00bb<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">Tienes que olvidar las \u00e9pocas en las que el vendedor ofrec\u00eda sus productos de puerta en puerta, tambi\u00e9n olvidar la t\u00e9cnica de llamar a ofrecer algo que ni te han pedido.<\/p>\n<p style=\"text-align: justify;\">Con la llegada del Internet las cosas fueron mejorando, pod\u00edas llegar a los clientes mucho m\u00e1s f\u00e1cil.<\/p>\n<p style=\"text-align: justify;\">Pero como todo lo bueno tiene un pero, las ventas por Internet llegaron al punto en el que se volvieron tan intrusivas que cansaron a muchos clientes que las terminaron colocando en la categor\u00eda de <em>spam.<\/em><\/p>\n<p style=\"text-align: justify;\">El arte del Social Selling radica no solo en la facilidad para establecer una conexi\u00f3n con futuros clientes, sino en c\u00f3mo lo haces.<\/p>\n<p style=\"text-align: justify;\">As\u00ed que por ning\u00fan motivo te acercar\u00e1s a un cliente con una propuesta de venta como primer paso.<\/p>\n<p style=\"text-align: left;\">Antes tienes que ir construyendo una relaci\u00f3n poco a poco.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/media.giphy.com\/media\/RiiZXYcs9dbkZS9xDx\/giphy.gif\" width=\"286\" height=\"251\" \/><\/p>\n<p>Empezar\u00e1s siendo alguien \u00fatil para tus posibles clientes, con contenido relevante para ellos, tips para resolver sus dudas y esperar\u00e1s el momento adecuado para unirte a la conversaci\u00f3n.<\/p>\n<p style=\"text-align: center;\"><strong>\u00bfCu\u00e1ndo ser\u00e1 el momento adecuado?<\/strong><\/p>\n<p>En cuanto veas que tu cliente tiene un problema al que t\u00fa como empresa puedas ofrecerle soluci\u00f3n es hora de abordarlo, ofrece solucionar su problema y hacer su vida un poco m\u00e1s f\u00e1cil.<\/p>\n<p>Tu posibilidad de ser percibido como alguien \u00fatil en vez de un t\u00edpico vendedor irritante ser\u00e1 alta.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/atrevete.academy\/taller-publicidad-en-facebook-y-chatbot\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2281 size-full\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot.jpg\" alt=\"\" width=\"1920\" height=\"960\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot.jpg 1920w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-300x150.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-1024x512.jpg 1024w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-768x384.jpg 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-1536x768.jpg 1536w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-696x348.jpg 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-1068x534.jpg 1068w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-840x420.jpg 840w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-693f40dbd9e48\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-693f40dbd9e48\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/atrevete.academy\/blog\/social-selling-vende-mas-usando-estos-trucos\/#%C2%BFCuales_son_los_puntos_que_debes_tener_en_cuenta_para_vender_mas_con_social_selling\" title=\"\u00bfCu\u00e1les son los puntos que debes tener en cuenta para vender m\u00e1s con social selling?\">\u00bfCu\u00e1les son los puntos que debes tener en cuenta para vender m\u00e1s con social selling?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFCuales_son_los_puntos_que_debes_tener_en_cuenta_para_vender_mas_con_social_selling\"><\/span>\u00bfCu\u00e1les son los puntos que debes tener en cuenta para vender m\u00e1s con social selling?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li><strong>Sigue y conecta con tu posible p\u00fablico en las redes sociales adecuadas.<\/strong><\/li>\n<\/ol>\n<p>Lo primero que tienes que hacer es conocer cu\u00e1l es la red que utiliza tu p\u00fablico objetivo.<\/p>\n<p>Por ejemplo, si tu audiencia est\u00e1 conformada empresas prestadoras de servicios, probablemente el lugar para t\u00ed sea LinkedIn.<\/p>\n<p><strong>2. Sigue a las empresas con las que aspiras conectar<\/strong><\/p>\n<p>Todas las grandes empresas tienen un perfil en la mayor\u00eda de redes sociales. Seguirlas te ayudar\u00e1 a ir creando una red de contactos, pero adem\u00e1s a estar al d\u00eda de sus noticias m\u00e1s importantes.<\/p>\n<p><strong>3. Utiliza Twitter<\/strong><\/p>\n<p>Podr\u00e1s seguir a las empresas de tu inter\u00e9s, pero tambi\u00e9n estar al tanto casi en tiempo real de todas sus actualizaciones. Una herramienta \u00fatil es Followewonk, ella te permite buscar usuarios basados en palabras claves y tem\u00e1ticas y seguirlos.<\/p>\n<p><strong>4. Ofrece contenido atractivo<\/strong><\/p>\n<p>Posicionarte en la mete de tus posibles clientes como una fuente fiable de contenido atractivo: tips, soluciones y datos poco conocidos elevar\u00e1 tus posibilidades de convertirlos en tus clientes.<\/p>\n<p><strong>5. \u00danete a grupos de LinkedIn relevantes<\/strong><\/p>\n<p>Ta ayudar\u00e1 a formar parte de la conversaci\u00f3n sobre el tema que te importe tratar. Esto te ayuda a ir formando una red de contactos que tenga que ver con lo que t\u00fa como empresa haces u ofreces.<\/p>\n<p><a href=\"https:\/\/atrevete.academy\/taller-publicidad-en-facebook-y-chatbot\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-671\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1.png\" alt=\"\" width=\"1920\" height=\"238\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1.png 1920w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-300x37.png 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-768x95.png 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-1024x127.png 1024w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-696x86.png 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-1068x132.png 1068w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Si es que llegaste a este art\u00edculo buscando soluci\u00f3n no te preocupes, aqu\u00ed te ense\u00f1amos c\u00f3mo puedes vender m\u00e1s usando Social Selling. Empecemos dejando esto claro: \u00abHoy tus clientes son digitales y tu m\u00e9todo de ventas tambi\u00e9n debe serlo\u00bb Tienes que olvidar las \u00e9pocas en las que el vendedor ofrec\u00eda sus productos de puerta en [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,21],"tags":[],"class_list":{"0":"post-158","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-redes-sociales","8":"category-tendencias"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfC\u00f3mo puedo vender m\u00e1s con Social Selling? - BLOG |<\/title>\n<meta name=\"description\" content=\"Los clientes de hoy son digitales, si quieres mantenerte vigente y vender m\u00e1s debes usar Social Selling. \u00a1Aqu\u00ed te damos los tips para lograrlo!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/atrevete.academy\/blog\/social-selling-vende-mas-usando-estos-trucos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo puedo vender m\u00e1s con Social Selling? 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