{"id":2570,"date":"2020-11-05T13:05:22","date_gmt":"2020-11-05T18:05:22","guid":{"rendered":"https:\/\/atrevete.academy\/blog\/?p=2570"},"modified":"2020-12-12T02:41:41","modified_gmt":"2020-12-12T07:41:41","slug":"tendencias-de-marketing-digital-para-el-2021","status":"publish","type":"post","link":"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/","title":{"rendered":"Tendencias del Marketing Digital para el 2021"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Las estrategias de Marketing Digital se encuentran en constante cambio y ahora que el 2021 se acerca, todas las empresas se encuentran seleccionando las mejores estrategias para potenciar sus negocios online. Especialmente en el Per\u00fa, ya que el uso de las plataformas digitales se ha convertido en una las opciones m\u00e1s utilizadas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<blockquote>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">\u201cLos usuarios de redes sociales dedican una media de 2 horas y 24 minutos al d\u00eda conectados a alrededor de 8 redes sociales o aplicaciones de mensajer\u00eda.\u201d \u2013 (Loud, 2020).<\/span><\/i><\/p>\n<\/blockquote>\n<p><i><span style=\"font-weight: 400;\">\u00a0<\/span><\/i><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Las opciones de utilizar la compra y venta electr\u00f3nica es la mejor forma de conectar con los clientes en cualquier momento del d\u00eda logrando generar reconocimiento. Por ello, en el siguiente art\u00edculo te preparamos una lista de las estrategias que mejores resultados han brindado durante el a\u00f1o 2020 y que para el 2021 lograra que las fronteras entre las redes sociales y el comercio online sean m\u00e1s finas a\u00fan.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2571 size-full\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/digital-marketing-online-advertising-smm-app-notification-chatting-texting-viral-content-internet-meme-creation-mass-shared-content-concept_335657-1186.jpg\" alt=\"\" width=\"626\" height=\"417\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/digital-marketing-online-advertising-smm-app-notification-chatting-texting-viral-content-internet-meme-creation-mass-shared-content-concept_335657-1186.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/digital-marketing-online-advertising-smm-app-notification-chatting-texting-viral-content-internet-meme-creation-mass-shared-content-concept_335657-1186-300x200.jpg 300w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a3d33830c3fe\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a3d33830c3fe\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#Tendencias_del_Marketing_Digital_para_el_2021\" title=\"Tendencias del Marketing Digital para el 2021\">Tendencias del Marketing Digital para el 2021<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#1_Realidad_Aumentada\" title=\"1. Realidad Aumentada\">1. Realidad Aumentada<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#2_Video_Marketing\" title=\"2. Video Marketing\">2. Video Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#3_Influencers_y_micro_influencers\" title=\"3. Influencers y micro influencers\">3. Influencers y micro influencers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#4_Tiktok\" title=\"4. Tiktok\">4. Tiktok<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#5_Inteligencia_artificial\" title=\"5. Inteligencia artificial\">5. Inteligencia artificial<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#6_Personalizacion\" title=\"6. Personalizaci\u00f3n\">6. Personalizaci\u00f3n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#7_Social_Media\" title=\"7. Social Media\">7. Social Media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/atrevete.academy\/blog\/tendencias-de-marketing-digital-para-el-2021\/#8_Shoppable_Media\" title=\"8. Shoppable Media\">8. Shoppable Media<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Tendencias_del_Marketing_Digital_para_el_2021\"><\/span><span style=\"font-weight: 400;\">Tendencias del Marketing Digital para el 2021<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Como mencionamos anteriormente, existen tendencias y estrategias que funcionaron en el 2020 y que bajo un an\u00e1lisis se convertir\u00e1n en las herramientas ideales para potenciar tu empresa online o de e-commerce este 2021.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Realidad_Aumentada\"><\/span><span style=\"font-weight: 400;\">1. Realidad Aumentada<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">La realidad aumentada es una de las estrategias que muchas empresas, en diferentes sectores, han estado utilizando para ayudar a los usuarios a probar los productos o servicios que las empresas ofrecen antes de adquirirlos. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Recuerda que tus clientes potenciales buscan tener toda la informaci\u00f3n necesaria de un producto antes de poder adquirirlo, pero a veces tener una caja de descripci\u00f3n no ayuda a que ciertos usuarios tomen la decisi\u00f3n de adquirir dichos productos. Situaci\u00f3n a la que es uso de realidad virtual ha logrado ayudar a las empresas e incrementar sus oportunidades de venta.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2573 size-full\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-wearing-virtual-reality-glasses_1262-16666.jpg\" alt=\"\" width=\"626\" height=\"626\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-wearing-virtual-reality-glasses_1262-16666.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-wearing-virtual-reality-glasses_1262-16666-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-wearing-virtual-reality-glasses_1262-16666-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-wearing-virtual-reality-glasses_1262-16666-420x420.jpg 420w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Video_Marketing\"><\/span><span style=\"font-weight: 400;\">2. Video Marketing<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Generar contenido por medio de los formatos de video es uno de los m\u00e1s consumidos por los usuarios; ya que, esta herramienta los ayuda a reducir tiempos de lectura cuando necesitan avanzar con una investigaci\u00f3n exhaustiva de tu marca o empresa. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Por ello, el <strong><a href=\"https:\/\/atrevete.academy\/blog\/video-marketing-4-formatos-de-video-que-buscan-potenciar-tu-marketing-de-contenidos\/\">video marketing<\/a><\/strong> ser\u00e1 una de las tendencias m\u00e1s empleadas durante el a\u00f1o 2021 dentro de las estrategias de marketing digital.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2575 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/influencer-recording-new-video_23-2148546458.jpg\" alt=\"\" width=\"626\" height=\"626\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/influencer-recording-new-video_23-2148546458.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/influencer-recording-new-video_23-2148546458-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/influencer-recording-new-video_23-2148546458-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/influencer-recording-new-video_23-2148546458-420x420.jpg 420w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Influencers_y_micro_influencers\"><\/span><span style=\"font-weight: 400;\">3. Influencers y micro influencers<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Las alianzas con <strong><a href=\"https:\/\/atrevete.academy\/blog\/influencers-que-son-y-como-aportan-a-tu-estrategia-de-marketing\/\">influencers<\/a><\/strong> y <strong><a href=\"https:\/\/atrevete.academy\/blog\/tipos-de-influencers-para-tu-estrategia-de-marketing\/\">micro influencers<\/a><\/strong> tambi\u00e9n ser\u00e1n parte del crecimiento dentro del 2021, especialmente, porque los usuarios est\u00e1n m\u00e1s activos dentro de las redes sociales en donde las personalidades de influencia se encuentran recomendando y mencionando los beneficios que les ofrece ciertas marcas a sus usuarios. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">El poder de la recomendaci\u00f3n por medio de influencers es uno de los feedbacks m\u00e1s utilizados y de los que mejor resultados ofrece; de los cuales, no empresa no puede hacer caso omiso esta 2021.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2574 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-with-megaphone-screen-mobile-phone-young-people-surrounding-her_186332-96.jpg\" alt=\"\" width=\"626\" height=\"417\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-with-megaphone-screen-mobile-phone-young-people-surrounding-her_186332-96.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/woman-with-megaphone-screen-mobile-phone-young-people-surrounding-her_186332-96-300x200.jpg 300w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/>\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Tiktok\"><\/span><span style=\"font-weight: 400;\">4. Tiktok<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">La importancia y popularidad de <a href=\"https:\/\/atrevete.academy\/blog\/publicidad-en-tiktok-tu-empresa-deberia-utilizarla\/\"><strong>TikTok<\/strong><\/a> ha logrado incrementar especialmente este 2020; debido al, aislamiento social en el que nos encontramos a causa del coronavirus. Pero esta situaci\u00f3n en lugar de convertirse en un aspecto negativo, se volvi\u00f3 la herramienta o aplicativo m\u00e1s utilizado por los usuarios. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Por ello, est\u00e1 estimado que realizar campa\u00f1as publicitarias a trav\u00e9s de esta red social es el factor de \u00e9xito para las industrias de comercio.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2572 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/TikTok-Main-Page-Banner_V2-dithered.gif\" alt=\"\" width=\"1024\" height=\"500\" \/><\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Inteligencia_artificial\"><\/span><span style=\"font-weight: 400;\">5. Inteligencia artificial<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">El uso de la inteligencia artificial es otra de las estrategias que ya se encontraban usando dentro del marketing digital pero esta 2021 viene con mayor fuerza y por las diferentes redes sociales como Facebook Messenger, WhatsApp y, muy pronto, Instagram.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\"> La inteligencia artificial (AI) busca agilizar el proceso de compra y la comunicaci\u00f3n entre tu empresa y sus clientes interesados en realizar una compra; adem\u00e1s, de realizar el seguimiento de las ventas de tu negocio.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2576 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/chatbot-development-platform-abstract-concept-illustration-chatbot-platform-virtual-assistant-development-cross-platform-bot-wireframe-mobile-application-programming_335657-333.jpg\" alt=\"\" width=\"626\" height=\"626\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/chatbot-development-platform-abstract-concept-illustration-chatbot-platform-virtual-assistant-development-cross-platform-bot-wireframe-mobile-application-programming_335657-333.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/chatbot-development-platform-abstract-concept-illustration-chatbot-platform-virtual-assistant-development-cross-platform-bot-wireframe-mobile-application-programming_335657-333-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/chatbot-development-platform-abstract-concept-illustration-chatbot-platform-virtual-assistant-development-cross-platform-bot-wireframe-mobile-application-programming_335657-333-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/chatbot-development-platform-abstract-concept-illustration-chatbot-platform-virtual-assistant-development-cross-platform-bot-wireframe-mobile-application-programming_335657-333-420x420.jpg 420w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Personalizacion\"><\/span><span style=\"font-weight: 400;\">6. Personalizaci\u00f3n<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">La personalizaci\u00f3n de tu empresa dentro de la experiencia del usuario es un factor clave que ha logrado potenciar a las empresas que hicieron uso de ella. Debemos hacer sentir especiales a nuestros clientes en todo momento. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Y realizando la personalizaci\u00f3n durante el proceso de compra y al momento de generar el recojo de los productos tambi\u00e9n han sido la clave para incrementar las oportunidades de venta de las <strong><a href=\"https:\/\/atrevete.academy\/blog\/el-nuevo-rumbo-que-ofrece-el-e-commerce-frente-al-coronavirus\/\">empresas de e-commerce<\/a><\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/atrevete.academy\/taller-publicidad-en-instagram-para-emprendedores\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2281 size-full\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot.jpg\" alt=\"\" width=\"1920\" height=\"960\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot.jpg 1920w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-300x150.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-1024x512.jpg 1024w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-768x384.jpg 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-1536x768.jpg 1536w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-696x348.jpg 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-1068x534.jpg 1068w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Chatbot-840x420.jpg 840w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a>\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Social_Media\"><\/span><span style=\"font-weight: 400;\">7. Social Media<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Del <a href=\"https:\/\/atrevete.academy\/blog\/social-media-marketing-8-pasos-para-potenciar-tu-empresa-en-redes\/\"><strong>social media<\/strong><\/a> o redes sociales no hay mucho que explicar porque todos sabemos hasta este punto el poder publicitario que estas plataformas presentan. Para ello, es importante que tu empresa siempre se encuentre generando el contenido adecuado para atraer a clientes potenciales.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Shoppable_Media\"><\/span><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2577 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/person-addicted-social-media_23-2148393336.jpg\" alt=\"\" width=\"626\" height=\"626\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/person-addicted-social-media_23-2148393336.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/person-addicted-social-media_23-2148393336-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/person-addicted-social-media_23-2148393336-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/person-addicted-social-media_23-2148393336-420x420.jpg 420w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/span><span style=\"font-weight: 400;\">8. Shoppable Media<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Casi todas las redes sociales han implementado sus herramientas para integrar el modo \u201cshoppable\u201d; con el objetivo de, ayudar a las empresas y emprendimientos a que generen ventas de manera creativa y atractiva.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2578 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/social-media-marketing-mobile-phone-concept-with-people-together_23-2148439384.jpg\" alt=\"\" width=\"626\" height=\"626\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/social-media-marketing-mobile-phone-concept-with-people-together_23-2148439384.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/social-media-marketing-mobile-phone-concept-with-people-together_23-2148439384-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/social-media-marketing-mobile-phone-concept-with-people-together_23-2148439384-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/11\/social-media-marketing-mobile-phone-concept-with-people-together_23-2148439384-420x420.jpg 420w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/p>\n<p><em><span style=\"font-weight: 400;\">Referencias tomadas y adaptadas de Mott, Comercio electr\u00f3nico Global, 40 defiebre y Loud.<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Las estrategias de Marketing Digital se encuentran en constante cambio y ahora que el 2021 se acerca, todas las empresas se encuentran seleccionando las mejores estrategias para potenciar sus negocios online. Especialmente en el Per\u00fa, ya que el uso de las plataformas digitales se ha convertido en una las opciones m\u00e1s utilizadas. \u00a0 \u201cLos usuarios [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":2579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,21],"tags":[],"class_list":{"0":"post-2570","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-emprendimiento","8":"category-tendencias"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tendencias del Marketing Digital para el 2021 - BLOG |<\/title>\n<meta name=\"description\" content=\"Conoce las nuevas tendencias del marketing digital en el 2021 que busca potenciar y crecer tu empresa o negocio online. 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