{"id":2995,"date":"2021-01-07T10:56:29","date_gmt":"2021-01-07T15:56:29","guid":{"rendered":"https:\/\/atrevete.academy\/blog\/?p=2995"},"modified":"2022-03-21T22:27:30","modified_gmt":"2022-03-22T03:27:30","slug":"email-marketing-incrementa-tus-ventas-con-esta-herramienta","status":"publish","type":"post","link":"https:\/\/atrevete.academy\/blog\/email-marketing-incrementa-tus-ventas-con-esta-herramienta\/","title":{"rendered":"Email Marketing: Incrementa tus ventas con esta herramienta"},"content":{"rendered":"<p style=\"text-align: justify;\">Debemos entender que el 90% de los objetivos que presenta el Marketing Digital de tu negocio, dentro de la red, es incrementar las ventas a un determinado tiempo, ya sea a corto o largo plazo. Pero esto, definitivamente, no podremos lograrlo sin tomar en cuenta una de las herramientas m\u00e1s antiguas y, sin embargo, a\u00fan efectivas del marketing. Nos referimos al Email Marketing.<\/p>\n<p style=\"text-align: justify;\">Existe una gran variedad de opciones que tu empresa puede hacer uso para aportar al incremento de tus ventas que busquen fortalecer la comunicaci\u00f3n con tus clientes, pero una de las m\u00e1s antiguas que desde el comienzo brinda resultados \u00f3ptimos a las empresas es el email marketing.<\/p>\n<p style=\"text-align: justify;\">Recordemos que el email marketing es la herramienta de env\u00edo de informaci\u00f3n a los clientes interesados y suscritos a nuestra marca; con el objetivo, de recibir contenido relevante. Por ello, en el siguiente art\u00edculo te brindamos algunas recomendaciones para lograr aumentar tus ventas con esta estrategia.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3013 aligncenter\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2021\/01\/newsletter-concept-illustration_114360-4698.jpg\" alt=\"\" width=\"626\" height=\"626\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2021\/01\/newsletter-concept-illustration_114360-4698.jpg 626w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2021\/01\/newsletter-concept-illustration_114360-4698-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2021\/01\/newsletter-concept-illustration_114360-4698-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2021\/01\/newsletter-concept-illustration_114360-4698-420x420.jpg 420w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e08be8d1e66\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e08be8d1e66\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/atrevete.academy\/blog\/email-marketing-incrementa-tus-ventas-con-esta-herramienta\/#Incrementa_tus_ventas_con_el_email_marketing\" title=\"Incrementa tus ventas con el email marketing\">Incrementa tus ventas con el email marketing<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Incrementa_tus_ventas_con_el_email_marketing\"><\/span>Incrementa tus ventas con el email marketing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Por ello, si buscas incrementar las oportunidades de venta de tu empresa es importante que consideres lo siguiente:<\/p>\n<ol style=\"text-align: justify;\">\n<li><strong>Incentiva a la repetici\u00f3n de ventas <\/strong>(comienza a fidelizar a tus clientes con correos que les brinden nuevos beneficios de los que ya adquirieron).<\/li>\n<li><strong>Haz uso del cross selling<\/strong> (promueve las ventas cruzadas y vende varios productos a un nuevo cliente lentamente).<\/li>\n<li><strong>Segmenta y micro-segmenta la base de datos de tu<\/strong> <strong>empresa<\/strong> (mientras m\u00e1s personalizada es tu comunicaci\u00f3n son tus clientes mejores resultados obtendr\u00e1s).<\/li>\n<\/ol>\n<p style=\"text-align: justify;\"><em>Referencias tomadas y adaptadas de Go2Jump.<\/em><\/p>\n<p><a href=\"https:\/\/atrevete.academy\/taller-publicidad-en-facebook-y-chatbot\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2282 size-full\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2022\/03\/Banner-Fanpage-nuevo.jpg\" alt=\"\" width=\"1920\" height=\"960\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Debemos entender que el 90% de los objetivos que presenta el Marketing Digital de tu negocio, dentro de la red, es incrementar las ventas a un determinado tiempo, ya sea a corto o largo plazo. Pero esto, definitivamente, no podremos lograrlo sin tomar en cuenta una de las herramientas m\u00e1s antiguas y, sin embargo, a\u00fan [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3011,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":{"0":"post-2995","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-emprendimiento"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Email Marketing: Incrementa tus ventas con esta herramienta - BLOG |<\/title>\n<meta name=\"description\" content=\"Empieza a incrementar tus ventas online de manera efectiva y r\u00e1pida gracias a la herramienta del email marketing. M\u00edralo aqu\u00ed\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/atrevete.academy\/blog\/email-marketing-incrementa-tus-ventas-con-esta-herramienta\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Email Marketing: Incrementa tus ventas con esta herramienta - BLOG |\" \/>\n<meta property=\"og:description\" content=\"Empieza a incrementar tus ventas online de manera efectiva y r\u00e1pida gracias a la herramienta del email marketing. 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