{"id":629,"date":"2019-08-14T09:58:42","date_gmt":"2019-08-14T14:58:42","guid":{"rendered":"https:\/\/atrevete.academy\/blog\/?p=629"},"modified":"2020-09-20T17:33:19","modified_gmt":"2020-09-20T22:33:19","slug":"caso-de-exito-atrevete-sokso-calzado-y-accesorios","status":"publish","type":"post","link":"https:\/\/atrevete.academy\/blog\/caso-de-exito-atrevete-sokso-calzado-y-accesorios\/","title":{"rendered":"Caso de \u00e9xito Sokso: marca de calzado y accesorios"},"content":{"rendered":"<p style=\"text-align: justify;\">Hoy veremos <strong>el caso de \u00e9xito Sokso<\/strong>, la marca de calzado y accesorios vendidos por cat\u00e1logos.<\/p>\n<p style=\"text-align: justify;\">La marca de <strong>Sokso<\/strong> se enfoca en ofrecer variedad, confort y exclusividad en sus productos.<\/p>\n<p style=\"text-align: justify;\">Atr\u00e9vete ha trabajado efectivamente con varias <a href=\"https:\/\/atrevete.academy\/blog\/caso-de-exito-platanitos-facebook-ads-para-potenciar-las-ventas\/\">empresas<\/a> y <a href=\"https:\/\/atrevete.academy\/blog\/caso-de-exito-entel-social-selling-para-elevar-la-venta-de-equipos\/\">negocios<\/a> con los cursos y talleres que dictamos y Sokso\u00a0 ha sido uno de los casos m\u00e1s exitosos que nos ha tocado asesorar.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/sokso.com\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1495\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed.jpg\" alt=\"\" width=\"490\" height=\"490\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed.jpg 900w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed-300x300.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed-150x150.jpg 150w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed-768x768.jpg 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed-696x696.jpg 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/unnamed-420x420.jpg 420w\" sizes=\"auto, (max-width: 490px) 100vw, 490px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\">Sokso es una empresa de venta de ropa, calzados y accesorios por cat\u00e1logo, la empresa est\u00e1 formada por miles de mujeres en todo el Per\u00fa y juntas son la compa\u00f1\u00eda m\u00e1s grande de venta de calzado, accesorios y ropa por cat\u00e1logo.<\/p>\n<p style=\"text-align: justify;\"><strong>El equipo de Sokso acudi\u00f3 a Atr\u00e9vete,<\/strong> ya que estaban a punto de lanzar nuevos cat\u00e1logos y quer\u00edan <strong>aumentar el reconocimiento de su marca<\/strong>, as\u00ed como tambi\u00e9n su comunidad en las redes sociales.<\/p>\n<p style=\"text-align: justify;\">Para lograr esto, Atr\u00e9vete estuvo a cargo de la capacitaci\u00f3n de su equipo comercial y de dise\u00f1o con nuestro <a href=\"https:\/\/atrevete.academy\/curso-retargeting-en-facebook-e-instagram\/\"><strong>curso de Retargeting en Facebook e Instagram<\/strong><\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/atrevete.academy\/taller-facebook-ads-para-emprendedores\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2283 size-full\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads.jpg\" alt=\"\" width=\"1920\" height=\"960\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads.jpg 1920w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-300x150.jpg 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-1024x512.jpg 1024w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-768x384.jpg 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-1536x768.jpg 1536w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-696x348.jpg 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-1068x534.jpg 1068w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2020\/09\/Banner-Fb-Ads-840x420.jpg 840w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a58232e225a4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a58232e225a4\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/atrevete.academy\/blog\/caso-de-exito-atrevete-sokso-calzado-y-accesorios\/#OBJETIVOS\" title=\"OBJETIVOS\">OBJETIVOS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/atrevete.academy\/blog\/caso-de-exito-atrevete-sokso-calzado-y-accesorios\/#SOLUCION_Y_RESULTADOS\" title=\"SOLUCI\u00d3N Y RESULTADOS\">SOLUCI\u00d3N Y RESULTADOS<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"OBJETIVOS\"><\/span><strong>OBJETIVOS<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p id=\"u_0_cq\" class=\"_3tmr _7oxu _1m1h _2t6c _5kal _7n4_ _34g8 _4wl0 _4wl5\" style=\"text-align: justify;\"><strong>Incrementar el reconocimiento de marca, su comunidad en redes sociales y sus pedidos.<\/strong><\/p>\n<p style=\"text-align: justify;\">Sokso Cat\u00e1logos buscaba incrementar su reconocimiento de marca a trav\u00e9s de sus redes sociales, tener una comunidad m\u00e1s grande y aumentar sus ventas.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<p><a href=\"http:\/\/catalogos.sokso.com\/catalogo-sokso_cd_2_2020_1\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1499\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM.png\" alt=\"\" width=\"524\" height=\"702\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM.png 888w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM-224x300.png 224w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM-765x1024.png 765w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM-768x1028.png 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM-696x932.png 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2020-04-07-at-12.06.06-PM-314x420.png 314w\" sizes=\"auto, (max-width: 524px) 100vw, 524px\" \/><\/a><\/p>\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<h2><\/h2>\n<div class=\"wpb_wrapper\">\n<h2 id=\"u_0_cp\" class=\"_3tmu _7ovs _1d1x _2t6c _5knk _7n50 _34g8 _4wl0 _4wl5\"><span class=\"ez-toc-section\" id=\"SOLUCION_Y_RESULTADOS\"><\/span><strong>SOLUCI\u00d3N Y RESULTADOS<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-632 alignright\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screenshot_2.png\" alt=\"\" width=\"174\" height=\"350\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screenshot_2.png 414w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screenshot_2-149x300.png 149w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/Screenshot_2-208x420.png 208w\" sizes=\"auto, (max-width: 174px) 100vw, 174px\" \/><\/p>\n<p id=\"u_0_cq\" class=\"_3tmr _7oxu _1m1h _2t6c _5kal _7n4_ _34g8 _4wl0 _4wl5\" style=\"text-align: justify;\"><strong><em>Campa\u00f1as que inspiran<\/em><\/strong><\/p>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid\" style=\"text-align: justify;\">\n<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div><\/div>\n<div class=\"vc_empty_space\" style=\"text-align: justify;\"><strong>Implementar campa\u00f1as de retargeting<\/strong> en diversas ubicaciones y en distintos formatos de anuncios ha permitido a la empresa incrementar su comunidad.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div style=\"text-align: left;\"><\/div>\n<div class=\"vc_empty_space\" style=\"text-align: justify;\">Tambi\u00e9n lograron tener mayor participaci\u00f3n de esta, adem\u00e1s se ha logr\u00f3 optimizar muy bien las campa\u00f1as en Facebook y con esto ser eficientes al usar el presupuesto designado. Las creatividades pod\u00edan visualizarse en Facebook, Instagram, Messenger y Audience Network a trav\u00e9s del uso de Ubicaciones Autom\u00e1ticas, con esto la empresa ha conseguido:<\/div>\n<div><\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<ul class=\"_32h2\">\n<li style=\"text-align: justify;\">20% de aumento en la recordaci\u00f3n de la marca con campa\u00f1as en Facebook.<\/li>\n<li style=\"text-align: justify;\">5X mayor retorno de la inversi\u00f3n publicitaria.<\/li>\n<li style=\"text-align: justify;\">10X m\u00e1s pedidos con los anuncios de Facebook.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/atrevete.academy\/taller-publicidad-en-facebook-y-chatbot\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-671\" src=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1.png\" alt=\"\" width=\"1920\" height=\"238\" srcset=\"https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1.png 1920w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-300x37.png 300w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-768x95.png 768w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-1024x127.png 1024w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-696x86.png 696w, https:\/\/atrevete.academy\/blog\/wp-content\/uploads\/2019\/08\/8Mesa-de-trabajo-1CTAtallerfbchatbot-1-1068x132.png 1068w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hoy veremos el caso de \u00e9xito Sokso, la marca de calzado y accesorios vendidos por cat\u00e1logos. La marca de Sokso se enfoca en ofrecer variedad, confort y exclusividad en sus productos. Atr\u00e9vete ha trabajado efectivamente con varias empresas y negocios con los cursos y talleres que dictamos y Sokso\u00a0 ha sido uno de los casos [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1500,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,20],"tags":[],"class_list":{"0":"post-629","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-extras","8":"category-redes-sociales"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Caso de \u00e9xito Sokso: marca de calzado y accesorios - BLOG |<\/title>\n<meta name=\"description\" content=\"Atr\u00e9vete ha asesorado a varias empresas exitosamente. 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